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Gandhi’s 10 Best Ways to Change the World for the Better
Source: How To Manifest A Miracle?
Mahatma Gandhi is a renowned figure in world history. His dedication to the principles of peacefulness is legendary and he was able to accomplish many great things in his life. He is the man who led his Indian people to gain their independence from British rule in 1947, and the philosophy of the man lives on in the hearts of many to this day. Gandhi’s ideas were simple and came from a positive place in his heart, mind and soul. Below we list the ten best ideas or pieces of advice we can glean from Gandhi to change our world for the better.
1. Learn to forgive your friends as well as your enemies.
This is a principle you can find in many religions, and the intent and concept behind it come from love and a desire to abstain from violence and negative thoughts. When you are wronged or hurt by another the natural response may be to lash out or seek revenge. So many times we hear of jilted lovers doing terrible things in the heat of passion or friendships ending due to misunderstandings.
“The weak can never forgive. Forgiveness is an attribute of the strong.”
It does take a certain strength to forgive someone who has wronged you. Realize that revenge will not erase the wrong that was done, it will only create more hurt. Do not let yourself become a part of a vicious cycle of revenge. Listen to these famous words from Gandhi himself:
“An eye for an eye only ends up making the whole world blind.”
Revenge is a cyclical thing. Once you carry out your vengeance, you will bring more negativity and wrong down upon your head. If you can search within and find the strength to forgive your friends and foes alike, then that is far more admirable and better for the world.
2. Realize that no one is perfect.
Perfection is an ideal that no man can realistically attain. We are all flawed beings despite our best intentions. It takes a humble sprit to continue to become better and better. The way to achieve this is through admitting your mistakes and learning from them as best you can.
“I claim to be a simple individual liable to err like any other fellow mortal. I own, however, that I have humility enough to confess my errors and to retrace my steps.”
With a spirit of humility you can see where you went wrong. You can’t let pride blind you in this regard. To do so would be to never truly evolve. The same mistakes would continually pop up in your life because you never properly learn your lesson.
3. To thine own self be true.
Yes, that line was from the famous Shakespeare play Hamlet. The words of Gandhi speak to us and say that we would do well to align our thoughts, actions and words. In doing so we stay true to ourselves.
“Happiness is when what you think, what you say and what you do are in harmony.”
If more people were truly happy it would make the world a better place. Negativity in the world often comes from a bitter spirit, jealousy and hate. Happiness embodies all of the great things about the world such as love, prosperity and justice. When you are not afraid to do what you are thinking and the words coming out of your mouth ring true you are living your life as you see fit. To be true to yourself is a great thing. Follow your heart and let all facets of your being be guided by it.
4. Understand you are in control of your own life.
Sometimes people blame others for their misfortune. They try to find a convenient scapegoat so that they don’t have to feel bad about their failures. This isn’t a healthy way to think of things though and it leads to a bad place. It must be understood that each human is in control of his or her life. Certainly other people can influence you in many ways. Even if others lead you down a bad path the choice was yours to follow that individual.
“Nobody can hurt me without my permission.”
Gandhi understood that ultimately each person is responsible for their choices and actions in life. Be mindful of this when living your life and it will help you to want to make the best decisions possible. If you follow the crowd and do not like where you end up, you were still in control of what you were doing. Forge your own path in life, and have a smile on your face when you reach your destination.
5. You must change yourself to change the world.
The world is not always exactly how we want it to be. Sitting at home and hoping things will get better one day will do little or nothing towards making that a reality. In order to change the world people need to change themselves. The healing starts at home so to speak.
“You must be the change you wish to see in the world.”
If the world were to change and you were to do nothing to change yourself, you would still be a part of the problem. We must seek to continually change our world by making it a little bit better as time flows forward. By inspiring change in your person you can inspire those around you. Simple things such as treating others with kindness, being slow to anger and accepting others for who they are regardless of personal prejudices are great ways to start.
Ideas are an incredible thing. Concepts such as democracy, freedom and justice look great on paper or in an individual’s head. What if those ideas had never come to fruition though? Without action the ideas are just pretty thoughts floating in the air. Action is what can bring an idea to life and help change our surroundings for the better.
“An ounce of practice is worth more than tons of preaching.”
Letting your ideas be known is positive in its’ own way, but showing people how they work through individual action is the way to go. Dialogue is a part of the process of initiating changes, but ideas must be put into practice. Get out there and start that neighborhood watch to try to deter the heightening crime rate in your neighborhood. Put your ideas and words to good use.
7. Understand that we live in the present.
The past and future are great concerns for many. People look to the past longingly for times that they cherished. They worry about the future for the sake of their children, wondering what type of world we are leaving to them. In order to honor the memory of the past and ensure the future is a great one to leave to our children, we must live in the present.
“I do not want to foresee the future. I am concerned with taking care of the present. God has given me no control over the moment following.”
The present moment in time is the one we have control over. We can change the way things are now by living our lives as best we can. We can mold the future through our actions now, but if we do nothing but think about times past and times to come the moment will pass us by. There is no going back to a moment in time. Let your mind live in the here and now.
8. Possess the spirit to endure.
Things in life that are worth achieving often do not come in the blink of an eye. Having a spirit that is willing to endure tough times and continue to strive forward is an important quality in achieving great things in this world. One cannot give up due to not getting the result they want the first time out of the gate.
“First they ignore you, then they laugh at you, then they fight you, then you win.”
Being an individual who will persist in the pursuit of your ideals or goals can win you the day. Those who oppose your progress will fall by the wayside while you remain unwavering. It is the person with the most resolve who gets their desire.
9. See the good in your fellow man.
No person is without their faults. Understanding that all human beings are prone to being imperfect, we must see the good in our fellow man. By helping one another and promoting good will the whole world’s situation can improve.
“I look only to the good qualities of men. Not being faultless myself, I won’t presume to probe into the faults of others.”
By understanding that we all have things we wish to improve on, we can help each other live fuller lives. Humanity never would have come as far as it has if not for men working together to build civilization to this point. Our continued partnerships and relationships will propel us forward for years to com. It is important to get along with each other and to be accepting. When you are with a person understand the goodness within them. Don’t judge them for what they aren’t, form a bond with what they are.
We possess the abilities to learn, increase our skills and come to a better understanding of so many different things. It is important not to be stagnant in life, because only by continuing to improve one’s self can one keep up with the changing world around us.
“Constant development is the law of life, and a man who always tries to maintain his dogmas in order to appear consistent drives himself into a false position.”
If you are a man who is unwilling to adapt you will not last in the world. Certainly elasticity is a great quality to possess. Rigidity of belief and expectations can be a person’s undoing. Continually be willing to learn new things and change accordingly.
If you find the above article “Gandhi’s 10 Best Ways to Change the World for the Better”… enlightening and insightful
Source: The Science of Getting Rich by Wallace Wattles
“Since belief is all important, it behooves you to guard your thoughts; and as your beliefs will be shaped to a very great extent by the things you observe and think about, it is important that you should command your attention.
And here the will comes into use; for it is by your will that you determine upon what things your attention shall be fixed.
If you want to become rich, you must not make a study of poverty.
Things are not brought into being by thinking about their opposites. Health is never to be attained by studying disease and thinking about disease; righteousness is not to be promoted by studying sin and thinking about sin; and no one ever got rich by studying poverty and thinking about poverty.
Medicine as a science of disease has increased disease; religion as a science of sin has promoted sin, and economics as a study of poverty will fill the world Do not talk about poverty; do not investigate it, or concern yourself with it.
Never mind what its causes are; you have nothing to do with them. What concerns you is the cure.”
“Do not spend your time in charitable work, or charity movements; all charity only tends to perpetuate the wretchedness it aims to eradicate.
I do not say that you should be hard hearted or unkind, and refuse to hear the cry of need; but you must not try to eradicate poverty in any of the conventional ways. Put poverty behind you, and put all that pertains to it behind you, and “make good.”
And you cannot hold the mental image which is to make you rich if you fill your mind with pictures of poverty.
Do not read books or papers which give circumstantial accounts of the wretchedness of the tenement dwellers, of the horrors of child labor, and so on. Do not read anything which fills your mind with gloomy images of want and suffering.
You cannot help the poor in the least by knowing about these things; and the wide-spread knowledge of them does not tend at all to do away with poverty.”
“What tends to do away with poverty is not the getting of pictures of poverty into your mind, but getting pictures of wealth into the minds of the poor.
You are not deserting the poor in their misery when you refuse to allow your mind to be filled with pictures of that misery.
Poverty can be done away with, not by increasing the number of well to do people who think about poverty, but by increasing the number of poor people who purpose with faith to get rich.”
The poor do not need charity; they need inspiration.
Charity only sends them a loaf of bread to keep them alive in their wretchedness, or gives them an entertainment to make them forget for an hour or two; but inspiration will cause them to rise out of their misery.
If you want to help the poor, demonstrate to them that they can become rich; prove it by getting rich yourself.
People must be taught to become rich by creation, not by competition. Every man who becomes rich by competition throws down behind him the ladder by which he rises, and keeps others down; but every man who gets rich by creation opens a way for thousands to follow him, and inspires them to do so.
You are not showing hardness of heart or an unfeeling disposition when you refuse to pity poverty, see poverty, read about poverty, or think or talk about it, or to listen to those who do talk about it.
Use your will power to keep your mind OFF the subject of poverty, and to keep it fixed with faith and purpose ON the vision of what you want.”
I’ve been inspired by recent news stories of children who are working to make a difference in the world, committed to projects much bigger than themselves. There’s Malala Yousufzai, the young advocate for girls’ education in Pakistan; Craig Kielburger, who advocates for the abolishment of child labor; and Ryan Hreljac, who raises money to build wells in developing countries. The list goes on and on.
But there’s a flip side to these stories. Research suggests that some young people in the United States are actually becoming more self-absorbed and less connected to others.
A recent study that examined the empathy levels of almost 14,000 university students between 1979 and 2009 found that students have become dramatically less empathic over the years, particularly since 2000.
In addition, narcissism, which correlates negatively with empathy, is on the rise amongst university-aged students. Narcissists, by definition, are extremely self-focused and tend to see other people in terms of their usefulness rather than true friendship—not exactly a recipe for empathy.
What’s more, a 2006 survey showed that 81 percent of 18- to 25-year-olds think getting rich is an important goal, and 64 percent think it’s the most important goal. Sadly, only 30 percent believe that helping others in need is important.
While these studies focused on university students and young adults, the findings suggest that somewhere in their earlier development, they weren’t cultivating the skills needed to connect with others.
So how can teachers help students avoid the joyless path of self-absorption and instead cultivate a life in which they feel part of something larger than themselves—one of the keys to a meaningful life?
There are, of course, many strong programs that have been designed to help students develop empathy and positive relationships.
But new research suggests another way: awe.
Very little is known about the experience of awe; however, several new studies, many conducted by the GGSC’s Dacher Keltner, have shown awe to be a potentially powerful positive emotion that might just help our students develop empathy.
Here’s how it works:
When we see a grand vista in nature such as Victoria Falls, or experience an inspiring work of art such as Beethoven’s “Ode to Joy” or Michelangelo’s Pieta, or ponder the phenomenal inner strength of a great soul like Gandhi who non-violently led India to independence, we often feel two things: 1) a sense of vastness that gives us 2) a new perspective on the world and our place in it. This is awe.
Dacher’s lab has found that awe makes us feel very small and like we’re in the presence of something greater than ourselves. We also may lose awareness of our “self” and feel more connected to the world around us.
Imagine the potential of this life-changing emotion for students—and, in particular, for our hyper-self-focused teens! Since adolescence is a crucial period for identity-formation, some researchers have suggested that adolescence is a particularly important time to experience awe—it could help them see themselves as deeply connected to the world around them, not the center of it. Inducing the uplifting experience of awe could also be a positive way to keep narcissism in check.
While scientists haven’t yet examined if this temporary loss of self-focus directly impacts empathy levels, they do know that awe makes people feel less impatient and more inclined to volunteer their time to help others—strong evidence that it makes them feel more connected and committed to something bigger than themselves.
So can teachers actually create awe-inducing experiences for their students?
Absolutely! In an experiment to see if awe could be elicited, Dacher and his team had one group of university students look at a Tyrannosaurus Rex skeleton and another group look down a long hallway. On a follow-up survey, the only difference between the groups was that members of the T-Rex group felt like they were part of a larger whole—a defining feature of awe.
It’s probably not too difficult to imagine something that might induce awe in teens, or kids of any age; I’ve named a few examples above. Stories of exceptional modern-day figures such as Nelson Mandela (consider his ability to forgive) or pictures of the universe such as the birth of a star may be engaging and effective—especially if you find the subject matter to be awe-inspiring. Many teachers already bring content like this into the classroom, and this research on awe validates that approach and suggests it should be tried with more frequency and focus.
Here are two important points to remember if you want to expose your students to awe-filled experiences:
1) Not all students will get it. Dacher has found that some people are more prone to awe than others—usually the ones who are comfortable changing how they see the world. So, if you’ve got some students who seem immovable, don’t fret. If nothing else, they’re still learning about “awesome” art, music, nature, and people.
2) Help students process what they’ve experienced. Awe requires what psychologist Jean Piaget called “accommodation”—the process of changing our mental models to incorporate something to which we’ve recently been exposed. Discussing and writing about experiences of awe will help students understand and process at a deeper level what they’ve just felt.
Awe is not a term heard very often in schools, but its potential is vast. Think of the enthusiasm and wonder and joy that awe-filled experiences could bring to our students—experiences that could not only help them out of the narcissistic funk of adolescence, but also put them on a path to a life lived in compassionate connection with others. Awesome!
This article is printed here with permission. It originally appeared on Greater Good, the online magazine of the Greater Good Science Center (GGSC). Based at UC Berkeley, the GGSC studies the psychology, sociology, and neuroscience of well-being, and teaches skills that foster a thriving, resilient, and compassionate society.
While conducting music business industry panels across the country, I’m often asked one question more than anything else: “How do I get an endorsement?” Other variations include “How do I get a sponsor?” or “How do I get free stuff?”
My philosophy is that if this is your point of view, you’re probably already doomed. Sponsors (whether music instrument companies, beer, or clothes, etc.) don’t care about what they can do for you. They care about what you can do for them – or rather, what you can do together. So to begin with, you have to switch the mentality from “What can I gain from this?” to “What can we gain from this relationship?” Below are a few things that I recommend in your approach:
Ask, straight up: There’s a saying that “the answer is always no until you ask.” In the music industry, there are three kinds of people: those who make things happen, those who wait for things to happen, and those who wonder “what the heck just happened?” Don’t wait for an opportunity. Create it by initiating contact, networking, or asking the right questions that will get you a lead, information on how to get a sponsor, etc. Don’t be afraid in emailing, calling, or scheduling an appointment to do an in-person presentation on why they should sponsor you. That being said…
The Approach: Find a way to be unique, succinct, and intriguing with your initial contact. My rep at the largest music instrument company in the world says that he gets 300-500 emails a week asking for endorsed artist information. So why did he pick my band, The Slants, out of all of those? Because we focused on the company, not ourselves. We offered a new target audience that they weren’t reaching, we had a unique angle to our music and branding, and they would benefit from working with us. Find a way to explain why you are the “first, the only, the original” of what you do. If you need help, try 15secondpitch.com to help your approach.
Offer an Idea (or 3): Offer an idea right away that the said company could benefit from or that you two could do together to bring more business for everyone. If you are adding value to them from the start, they will be more inclined to listen to you. Make everything more about “we” than just “me.”
Try Untapped Industries: Getting sponsors/endorsements is like rolling a snowball: once you get started, it becomes easier and more people will start to pay attention. Often times, if the sponsor you’re working with is happy, they’ll refer other companies to you. To get your start, try companies with less competition. For example, try local businesses that you already frequent and see if they’d be willing to do some cross-promotional marketing. Also, smaller indie music instrument companies are often untapped compared to the big brands you see at Guitar Center.
Use Existing Resources: Have everyone in your band or circle of friends create a contact list of everyone they know: where they work, what position, etc. Use those contacts as a start; their company might not be able to help but they might know someone who can. All things being equal in life, people would rather do business with their friends.
Make it a Sales Call: Treat every contact like you would a sales call, because essentially that is what you are doing. Same exact method because you’re selling your music, your tour, your band. If you want them to “buy” through giving your product or cash, then you have to give them a reason to. Create a list of the top 3-5 reasons why they would benefit from giving you what you’re asking for. Are you providing a good return on investment for them?
Don’t Expect Free Stuff: Most endorsed artists through Fender, Gibson, Pearl, etc. don’t get free stuff (unless you’re talking world class level audiences), they get discounted stuff. Even at that, it isn’t about just getting product. It’s about creating a lasting relationship where you can build an audience together with that company.
If you want some more tips or you have some to offer yourself, feel free to comment below or hit me up at firstname.lastname@example.org
Simon Tam is owner of Last Stop Booking, a full service agency that offers tour booking and music consulting services. Simon has appeared on stage at over 1,200 live events and has traveled North America presenting ideas about the music industry. For more information and to see Simon’s blog on music industry advice, please visit www.laststopbooking.com
Ever wondered why some super talented musicians don’t get the fanbase and recognition they ‘deserve’, while other not as talented musicians get a lot more exposure and seen in all the right places? Well while there could be a number of different reasons for this, one of the most common is that successful person’s ability to handle the business side of the music industry. More specifically, they probably know how to market themselves well.
Music marketing is that key piece to the puzzle many musicians simply never put into effect – Tweet This.
It’s because of this that many don’t get where they could have otherwise been, and why they struggle to make sales, get gigs, and generally move their music career forward in any meaningful way.
The good news however, is if you’re willing to put in the work, it’s possible to learn how to market your music. There are plenty of guides which show you how to do that on both Music Think Tank and on my site Music Industry How To.
Before you learn specific tactics for marketing your music though, it’s important you get a good idea of what music marketing is and isn’t. There are a lot of common misconceptions about this among musicians, so have a read of the below to see some truths about what it all entails. I truly hope it gets you on the right path when it comes to how you approach the promotion of your music.
1. Marketing Your Music Is Necessary, But Doesn’t Have To Be Difficult
As someone who speaks to musicians almost on a daily basis, I know that many have the feeling that marketing their music is going to be difficult. This is an understandable fear; most people get in the music industry for the love of the music, and don’t think they’ll ever have to learn how to market in order for them to get their music heard.
That said, if you do want to get your music heard, marketing is a necessary part of things. The good news though, is promoting your music doesn’t have to be hard. Pretty much all of it can be learned, and it doesn’t require a degree in science or maths to put into place a solid promotion plan for your music career. As long as you’re willing to learn and put the work in where needed, after a while marketing your music should become second nature to you. Who knows, you may even start finding it fun. 🙂
2. Music Marketing Is All About Raising Awareness
A lot of musicians when starting out feel like if they make their music good enough, they will get noticed. That all they have to do is record a good album, make it available to people in stores (or somewhere online) and their music will start making sales and getting downloads.
While I can see why people would think this, it’s far from the truth! Anyone who’s tried this tactic before will know that this isn’t the case. All that happens is you make 0 or very few sales.
Being talented and letting people know about your talent are two very different things. As well as making music that people actually want to listen to, you need to get them to give you a listen in the first place. After all, how will people know you’re talented if they don’t give you that initial chance?
New acts are coming out all the time fighting for people attention, to the stage where if you tell people online you make music and give them a free copy of your new album, most people won’t even download it. It’s because of this that you need to convince people your music is worth trying out. This is what music marketing is!
By marketing your music you’re doing two things:
- You’re showing people that your music exists, and
- You’re convincing people to give it a try.
If these two things don’t happen, don’t expect your next release to do very well.
3. Marketing Is Often Most Effective When It’s A Two Way Process
While some of things you do to market your music will only involve one way interaction (you relaying a message to fans and potential fans), things will really start taking off for you when you make this interaction with fans two way. By this I mean you don’t always want to be relaying messages to them and then shutting your ears. When you update your social sites for example, as you get more followers, chances are people will often reply to something you’ve said. They want to continue the conversation you started.
What I often see however, are fans replying on musician’s walls, but the musicians not replying in return. Even if they’re asked a reasonable question. While the affect of this won’t be as big if you’re always gaining new fans and have a very big fanbase, when you’re still in the growing stage, replying to the majority of your fans will help you grow a lot quicker.
By getting them involved in your music career, you’re creating more loyal fans who will stick around for a lot longer. When you speak to them, you make them feel like they’re part of your journey. Because of this they’re more likely to support and share what you do.
If you didn’t reply to them however, it’d be more likely they’d become frustrated trying to talk to you, and you continually ignoring them. If then another musicians was giving them more attention, it’s very likely they’d continue following and supporting them instead.
While marketing doesn’t always have to be two way, if you don’t implement a two way dialog somewhere in your music career, you’re going to find it a lot more difficult to build up a fanbase than those musicians who do.
4. The Marketing Of Your Music Is An On Going Requirement
This is a big one. As well as being aware that it’s important to market your music, it’s also important to realize the amount of time and effort that goes into this process. Most people initially think that the marketing process should start when you’re about to release your next album or single, and should end before you start working on your next project. This isn’t strictly true.
The marketing of your music should begin as soon as you’ve a good level of talent to promote. While the degree of marketing you undertake at the time will depend on what exactly you have to promote and what else you have on your plate, marketing should be an ongoing process for as long as you’re trying to become a more successful musician.
In my free ‘Introduction To Music Marketing’ ebook, I look at how much you should market your music depending on what your aims are in your music career (among many other things). So if you want a better idea on how much you should focus on this side of things, give that a read.
5. Getting Others Involved Will Make Your Marketing Efforts A Lot Easier
While music marketing isn’t that difficult once you know how to do it, it still requires a lot of time and energy to do it to the extent needed to make consistent money from your music. Often, doing all the marketing needed alone can lead to much slower progress, frustration, and possibly burnout.
The solution? Getting others involved with the promotion process!
This can be in the form of getting your fans to help you out, hiring a marketing team or knowledgeable individual, or eventually letting a record label largely handling that side of things for you (although it’s still important you learn how to promote your music too so you know if the label is taking things in the right direction for you).
More hands make lighter work; it’s not a good idea to do everything by yourself once you know you have something that people will really take too, So get others involved once your talent level is at a good level and you know what direction you should be heading in.
6. Initially, No One Will Help You!
That’s right. When you’re a new independent musician, you won’t get much outside help. Ok, so you might get some help from a friend who likes your music, but other than that, don’t rely on record labels or fans to help you promote your music. Why’s that? Simple, because record labels don’t generally work with unproven musicians, and you won’t yet have a fan base at this stage.
In order to move things forward for yourself, you’ll need to learn to market your music, and increase your status all by yourself. Once you’ve done this and have something to show for your efforts (gigs under your belt, being covered in respected place etc), then it’ll become a lot easier to get people to help you push your music further.
7. If You Only Promote Your Music Online You’re Losing Out
Lastly, don’t only promote your music online! I know the internet has made it easy to sit and promote your music from the comfort of your own home. That said, if you only market your music offline, you’re missing out on a load of other worthwhile opportunities!
Gigging is one of the biggest reasons you shouldn’t stick to online music marketing methods. By gigging, you get to connect face to face with your audience, make instant money by selling merch and physical CDs (a lot of gig goers still buy them), and make money from royalties.
Another thing you’ll want to do offline is chase up opportunities. Email can be a slow process, but when dealing with companies, often a phone call or going to see them in person can speed things up considerably. Not only that, but you have the chance to potentially connect with them in ways others who go through email simply won’t.
Of course, these aren’t the only ways to promote your music offline. Don’t focus strictly on online music marketing, as working within your comfort zone will most likely slow things down for you in terms of progress. So give offline music marketing a go too.
7 Music Marketing Truths, Conclusion
So there you have it, 7 truths you really should know about marketing your music.
These things are important to know before you start implementing specific music marketing strategies, as even the most powerful promotion methods will become less effective if you don’t know when and how to use them.
If you want to learn more about music marketing and how to effectively start pushing your music out there, I suggest you download my free ‘Introduction To Music Marketing’ ebook. Here you’ll get all the information you need to have a good ground knowledge on what it takes to successfully market your music, so if you haven’t read it already, give it a go.
If you found this guide useful, please give it a share. And if you have any other music marketing tips you’ve learned from experience, feel free to share them in the comments section below.
Music Industry How To.